Components of effective communication

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Authors

Orthia, Lindy

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Cambridge University Press

Abstract

This chapter equips readers with the knowledge to create effective health communication campaigns. It explores simple ways to ensure your audience understands your health message, including researching your audience, setting SMART aims, and reducing jargon.

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Book Title

Health Promotion: A Practical Guide to Effective Communication **

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Restricted until

2099-12-31