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Why should I care? Adding passion to social marketing

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dc.contributor.authorBell, George
dc.contributor.authorRex, Judy
dc.coverage.spatialKauai Hawaii
dc.date.accessioned2015-12-13T22:33:01Z
dc.date.available2015-12-13T22:33:01Z
dc.date.createdApril 15-19 2003
dc.date.issued2003
dc.date.updated2015-12-11T09:13:23Z
dc.identifier.isbn1098-2248
dc.identifier.urihttp://hdl.handle.net/1885/75837
dc.publisherWestern Decision Sciences Institute
dc.relation.ispartofseriesWestern Decision Sciences Institute 32nd Annual Meeting (WDSI 2003)
dc.sourceWDSI Kauai Proceedings: Western Decision Sciences Institute
dc.titleWhy should I care? Adding passion to social marketing
dc.typeConference paper
local.bibliographicCitation.startpage1
local.contributor.affiliationBell, George, College of Business and Economics, ANU
local.contributor.affiliationRex, Judy, Swinburne University of Technology
local.contributor.authoruidBell, George, u4053676
local.description.notesImported from ARIES
local.description.refereedYes
local.identifier.absfor150599 - Marketing not elsewhere classified
local.identifier.ariespublicationMigratedxPub4817
local.type.statusPublished Version

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