Media and neoliberal hegemony: Canadian newspaper coverage of the Trans-Pacific Partnership Agreement

Abstract

This article presents findings from a media analysis of mainstream newspaper coverage of the Trans-Pacific Partnership Agreement (TPP). We conducted a broad search of articles published from January 2010 through to June 2014 in the major English-language Canadian daily newspapers, analyzing a total of 404 articles. We found limited substantive discussions about this comprehensive trade and investment treaty, and explain this lack of attention to the TPP by invoking Gramscian political economy theory and the role of media in the production of neoliberal hegemony Show more