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Comparing scanning behaviour in web search on small and large screens

Date

Authors

Kim, Jaewon

Thomas, Paul

Sankaranarayana, Ramesh S

Gedeon, Tamas (Tom)

Publisher

Association for Computing Machinery Inc (ACM)

Abstract

Although web search on mobile devices is common, little is known about how users read search result lists on a small screen. We used eye tracking to compare users' scanning behaviour of web search engine result pages on a small screen (hand-held devices)

Keywords

Keywords: Eye-tracking; Hand-held devices; Large screen; Relative location; Research efforts; Scanning strategies; Search engine results; Search results; Search time; Small screens; Trackback; User satisfaction; Web searches; Graphical user interfaces; Information Scanning behaviour; Small screen; Trackback

URI

http://hdl.handle.net/1885/71412

Collections

ANU Research Publications

Source

Proceedings of the 17th Australasian Document Computing Symposium, ADCS 2012

Type

Conference paper

DOI

10.1145/2407085.2407089

Restricted until

2037-12-31

Downloads

File

Description

01_Kim_Comparing_scanning_behaviour_2012.pdf (311.73 KB)

02_Kim_Comparing_scanning_behaviour_2012.pdf (14.92 KB)

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