Is Voting Skin-Deep? Estimating the Effect of Candidate Ballot Photographs on Election Outcomes
In the Northern Territory, Australia, ballot papers for territory elections depict candidates' photographs. We exploit this unusual electoral feature by looking at the effect that candidates' beauty and skin color has on voting patterns. Our results for beauty are mixed, but we find strong evidence that skin color matters. In electorates with a small Indigenous population, lighter-skinned candidates receive more votes, while in electorates with a high number of Indigenous people, darker-skinned...[Show more]
|Collections||ANU Research Publications|
|Source:||Journal of Economic Psychology|
|01_Leigh_Is_Voting_Skin-Deep?_2009.pdf||508.58 kB||Adobe PDF||Request a copy|
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