Tourism Demand Forecasting: A Decomposed Deep Learning Approach

Date

2020

Authors

Zhang, Yishuo
Li, Gang
Muskat, Birgit
Law, Rob

Journal Title

Journal ISSN

Volume Title

Publisher

SAGE

Abstract

Tourism planners rely on accurate demand forecasting. However, despite numerous advancements, crucial methodological issues remain unaddressed. This study aims to further improve the modeling accuracy and advance artificial intelligence (AI)-based tourism demand forecasting methods. Deep learning models that predict tourism demand are often highly complex and encounter overfitting, which is mainly caused by two underlying problems: (1) access to limited data volumes and (2) additional explanatory variable requirement. To address these issues, we use a decomposition method that achieves high accuracy in short- and long-term AI-based forecasting models. The proposed method effectively decomposes the data and increases accuracy without additional data requirement. In conclusion, this study alleviates the overfitting issue and provides a methodological contribution by proposing a highly accurate deep learning method for AI-based tourism demand modeling.

Description

Keywords

strategic tourism management, tourism demand forecasting, tourism planning, AI-based forecasting, deep learning, decomposing method, overfitting

Citation

Source

Journal of Travel Research

Type

Journal article

Book Title

Entity type

Access Statement

Open Access

License Rights

Restricted until

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