Correcting Critter Misconceptions with Comics

Abstract

Comics have great potential as science communication tools, with most research to date has focused on comics in educational settings with some work on comics for public engagement with science. This project builds on a growing field of research into humorous comics for science communication, particularly when combined with social media to increase audience reach. — This project is a series of eight standalone comics, each presenting an animal science fact which corrects a common misconception. The intended audience for the project is English-speaking users of Instagram and Twitter, specifically users willing to engage with comics. The comics in this project have been designed to require no prior knowledge of science, allowing any users of either platform to engage with these comics for both education and enjoyment. Show more