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Relevance in advertising : a conceptual approach

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dc.contributor.authorDaniliuc, Radu
dc.date.accessioned2018-08-13T06:07:44Z
dc.date.available2018-08-13T06:07:44Z
dc.date.copyright2004
dc.date.issued2004
dc.date.updated2018-08-07T04:07:38Z
dc.format.extentxi, 351 leaves
dc.identifier.otherb2241590
dc.identifier.urihttp://hdl.handle.net/1885/146266
dc.language.isoen_AUen_AU
dc.subject.lccHF5825.D36 2004
dc.subject.lcshAdvertising
dc.subject.lcshEnglish language Usage
dc.subject.lcshRelevance
dc.titleRelevance in advertising : a conceptual approachen_AU
dc.typeThesis (PhD)en_AU
dcterms.valid2004en_AU
local.description.notesThesis (Ph.D.)--Australian National University, 2004
local.identifier.doi10.25911/5d65126c65931
local.mintdoimint
local.type.degreeDoctor of Philosophy (PhD)en_AU

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