The role of experiential knowledge in foreign market commitment: A process perspective on the internationalisation of Australian services SMEs
The Uppsala internationalisation model established some foundations for research in international business. But since the introduction of this internationalisation process model in mid-1970s, the business environment has changed significantly. It is important to reflect on how these changes affect the interplay between experiential learning and foreign market commitment, a key plank in the Uppsala model. This thesis focuses on a core assumption that underlies...[Show more]
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