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The Eaton Approach to Radio Advertising: audio recording

Date

Authors

McEwan's Limited (c.1850-1982)

Journal Title

Journal ISSN

Volume Title

Publisher

Abstract

Marketing strategies for target groups, for example, rock and roll for the 'youth of the 1970s'. -- Part of recordings acquired by McEwans' T. R. Luxton on a trip to North America.

Description

Keywords

Citation

URI

https://hdl.handle.net/1885/733784017

Collections

McEwan's Limited - Sound recordings

Source

Type

Sound recording

Archives Series

Deposit N218 - McEwan's Limited records
Item 737 - The Eaton Approach to Radio Advertising. Marketing strategies for target groups, for example, rock and roll for the 'youth of the 1970s'. Part of recordings acquired by TR Luxton during a trip to North America. (sound tape reel, 13 min)

Date created

1969

Access Statement

Open Access

License Rights

This audio recording is provided for research purposes only and must not be reproduced without the prior permission of the Archives Program, Australian National University

DOI

Restricted until

Downloads

File
Description
AU_NBAC_N218-737.mp3 (18.7 MB)
AU_NBAC_N218-737.wav (448.9 MB)

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