Advertisment for Dunlop tyres: Records that count!

Abstract

An advertisement that incorporates a drawing of an approaching Vauxhall car's climb up a steep hill. The road below is interrupted by a river with a ferry raft moored at the near bank. This drawing was used in other advertisements, probably earlier ones, which included a text panel on a driving achievement by Mr Boyd Edkins. Edkins, who was a Vauxhall dealer, had established a new record of 26 hours and 3 minutes for the drive from Brisbane to Sydney in his 25 h.p. Prince Henry Vauxhall. In this version of the advertisement, Edkins' record is just one of six referred to in the text panel. Pencil lines that change the shape of the engine front and join the road over the river suggest that the advertising manager wanted to make this drawing less connected to a specific event and person. One record cited, that of Fraser and Armstrong from Fremantle to Sydney was achieved in Nov 1915 in a 6 cylinder Studebaker.The main caption includes: 'When it comes to records - has any other Tyre in Australia established such a Record for Speed and Durability as Dunlop Tyres'. Show more