Jackson, Peter2015-12-101464-9373http://hdl.handle.net/1885/54850This study documents the growth of the discourse of 'god-king' (devaraja) around Thailand's King Bhumibol and explores how Brahmanical symbolisms of royal absolutism have acquired renewed potency alongside Buddhism as a basis of political legitimation inKeywords: King Bhumibol; Neoliberalism; Occult economies; Prosperity religions; Technologies of enchantment; Thai politicsMarkets, media and magic:Thailand's monarch as a 'virtual diety'200910.1080/146493709029493662016-02-24