Smithson, Michael2015-12-071930-2975http://hdl.handle.net/1885/19374The "less is more effect" (LIME) occurs when a recognition-dependent agent has a greater probability of choosing the better item than a more knowledgeable agent who recognizes more items. Goldstein and Gigerenzer (2002) define α as the probability that aKeywords: Choice; Less is more; Recognition heuristicWhen less is more in the recognition heuristic20102016-02-24