Boellstorff, Tom2015-12-071555-4139http://hdl.handle.net/1885/25346The information age has, under our noses, become the gaming age. It appears likely that gaming and its associated notion of play may become a master metaphor for a range of human social relations, with the potential for new freedoms and new creativity asKeywords: Anthropology; Culture; Ethnography; Game studies; Methodology200610.1177/15554120052816202015-12-07