Lifestyle sponsorships and player lifestyle breaches: Turning transgressions into opportunities for lifestyle message endorsements
Date
2007
Authors
Dann, Stephen
Journal Title
Journal ISSN
Volume Title
Publisher
Monash University
Abstract
Description
Keywords
Citation
Collections
Source
Monash Business Review
Type
Journal article
Book Title
Entity type
Access Statement
License Rights
DOI
Restricted until
2037-12-31
Downloads
File
Description