Marketing archives in the digital age: what can a small archives do?
Description
This joint project between the Australian Society of Archivists and the Council of Australasian Archives and Records Authorities took as its target audience ‘the broad Australian public’ and particularly ‘people who might think that archives are of no interest to them’. The idea of the publication was that it would convince this audience that archives were relevant to them.
Collections | ANU Research Publications |
---|---|
Date published: | 2008 |
Type: | Conference paper |
URI: | http://hdl.handle.net/1885/8872 |
Access Rights: | Open Access |
Download
File | Description | Size | Format | Image |
---|---|---|---|---|
Shapley_MarketingArchives2008.pdf | Author/s accepted manuscript (AAM) / Post print | 79.41 kB | Adobe PDF |
Items in Open Research are protected by copyright, with all rights reserved, unless otherwise indicated.
Updated: 17 November 2022/ Responsible Officer: University Librarian/ Page Contact: Library Systems & Web Coordinator