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Identifying Persuasive Public Health Messages to Change Community Knowledge and Attitudes About Bulimia Nervosa

McLean, Sian; Paxton, Susan; Massey, Robin; Hay, Phillipa J; Mond, Jonathan; Rodgers, Bryan

Description

Addressing stigma through social marketing campaigns has the potential to enhance currently low rates of treatment seeking and improve the well-being of individuals with the eating disorder bulimia nervosa. This study aimed to evaluate the persuasiveness

CollectionsANU Research Publications
Date published: 2015
Type: Journal article
URI: http://hdl.handle.net/1885/77160
Source: Journal of Health Communication
DOI: 10.1080/10810730.2015.1049309

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