Skip navigation
Skip navigation

Identifying Persuasive Public Health Messages to Change Community Knowledge and Attitudes About Bulimia Nervosa

McLean, Sian; Paxton, Susan; Massey, Robin; Hay, Phillipa J; Mond, Jonathan; Rodgers, Bryan


Addressing stigma through social marketing campaigns has the potential to enhance currently low rates of treatment seeking and improve the well-being of individuals with the eating disorder bulimia nervosa. This study aimed to evaluate the persuasiveness

CollectionsANU Research Publications
Date published: 2015
Type: Journal article
Source: Journal of Health Communication
DOI: 10.1080/10810730.2015.1049309


File Description SizeFormat Image
01_McLean_Identifying_Persuasive_Public_2015.pdf600.47 kBAdobe PDF    Request a copy

Items in Open Research are protected by copyright, with all rights reserved, unless otherwise indicated.

Updated:  19 May 2020/ Responsible Officer:  University Librarian/ Page Contact:  Library Systems & Web Coordinator