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From mechanism to virtue: Evaluating Nudge theory

Kosters, Mark; Van der Heijden, Jeroen


Ever since Thaler and Sunstein published their influential book Nudge, the book and the theory it presents have received great praise and opposition. Nudge theory, and more particularly, nudging may be considered an additional strategy providing some novel instruments to the already rich governance toolbox. But what is its value? The current debates on Nudge theory are often highly normative or ideologically driven and pay limited attention to more practical aspects of the theory. Is nudging...[Show more]

CollectionsANU Research Publications
Date published: 2015
Type: Journal article
Source: Evaluation
DOI: 10.1177/1356389015590218
Access Rights: Open Access


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