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Finding top-k influential users in social networks under the structural diversity model

Xu, Wenzheng; Liang, Weifa; Lin, Xiaola; Yu, Jeffrey Xu


The influence maximization problem in a large-scale social network is to identify a few influential users such that their influence on the other users in the network is maximized, under a given influence propagation model. One common assumption adopted by two popular influence propagation models is that a user is more likely to be influenced if more his/her friends have already been influenced. This assumption recently however was challenged to be over simplified and inaccurate, as influence...[Show more]

CollectionsANU Research Publications
Date published: 2016
Type: Journal article
Source: Information Sciences
DOI: 10.1016/j.ins.2016.03.029


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