Exploring the application of Personal Brands and Opinion Leadership in Political Marketing
Collections | ANU Research Publications |
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Date published: | 2008 |
Type: | Conference paper |
URI: | http://hdl.handle.net/1885/23846 |
Source: | Proceedings of Australia and New Zealand Marketing Academy Conference 2008 |
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File | Description | Size | Format | Image |
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01_Hughes_Exploring_the_application_of_2008.pdf | 150.31 kB | Adobe PDF | ||
02_Hughes_Exploring_the_application_of_2008.pdf | 1.36 MB | Adobe PDF |
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