Modeling of food intake is moderated by salient psychological group membership
The present study demonstrates the utility of a social identity analysis of social influence in predicting eating behavior. In a laboratory experiment, female undergraduate students observed a confederate who appeared to have eaten a large or small amount of popcorn. The confederate was presented as either a fellow in-group member of a salient identity (same university) or an out-group member (another tertiary institution). Results supported the hypothesis that modeling of eating behavior only...[Show more]
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