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Enhancing value co-creation in professional service projects: The roles of professionals, clients and their effective interactions

Chih, Ying-Yi; Zwikael, Ofer; Restubog, Simon

Description

Projects are value creation mechanisms for organizations. In this paper, we build on service-dominant logic theory to theorize how value is perceived and co-created by service providers and clients in professional service projects. From two studies, we found that for service providers to create their value, particularly non-monetary value (e.g., enhanced reputation), client values (e.g., solving a business problem) must first be generated. The results further highlight the importance of...[Show more]

dc.contributor.authorChih, Ying-Yi
dc.contributor.authorZwikael, Ofer
dc.contributor.authorRestubog, Simon
dc.date.accessioned2020-07-16T03:11:49Z
dc.identifier.issn0263-7863
dc.identifier.urihttp://hdl.handle.net/1885/206259
dc.description.abstractProjects are value creation mechanisms for organizations. In this paper, we build on service-dominant logic theory to theorize how value is perceived and co-created by service providers and clients in professional service projects. From two studies, we found that for service providers to create their value, particularly non-monetary value (e.g., enhanced reputation), client values (e.g., solving a business problem) must first be generated. The results further highlight the importance of reciprocal interactions between service providers and their clients in co-creating value for both parties. Service providers' professional knowledge and competence and their clients' levels of professional knowledge and motivation to interact are critical to enable effective interactions. However, the influence of service providers' professional ethics and clients' trust in professionals on project value co-creation is more complex than theoretically predicted. This paper advances the project value creation literature by providing a more holistic view of what value means for different stakeholders, how it is created, and by whom.
dc.format.mimetypeapplication/pdf
dc.language.isoen_AU
dc.publisherElsevier
dc.rights© 2019 Elsevier Ltd, APM and IPMA.
dc.sourceInternational Journal of Project Management
dc.titleEnhancing value co-creation in professional service projects: The roles of professionals, clients and their effective interactions
dc.typeJournal article
local.description.notesImported from ARIES
local.identifier.citationvolume37
dc.date.issued2019
local.identifier.absfor150300 - BUSINESS AND MANAGEMENT
local.identifier.ariespublicationu3102795xPUB3352
local.publisher.urlhttps://www.elsevier.com/en-au
local.type.statusPublished Version
local.contributor.affiliationChih, Ying-Yi, College of Business and Economics, ANU
local.contributor.affiliationZwikael, Ofer, College of Business and Economics, ANU
local.contributor.affiliationRestubog, Simon, University of Illinois
local.description.embargo2037-12-31
local.bibliographicCitation.issue5
local.bibliographicCitation.startpage599
local.bibliographicCitation.lastpage615
local.identifier.doi10.1016/j.ijproman.2019.04.001
local.identifier.absseo970115 - Expanding Knowledge in Commerce, Management, Tourism and Services
dc.date.updated2020-04-05T08:17:25Z
local.identifier.scopusID2-s2.0-85065102752
CollectionsANU Research Publications

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