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Exploring the YouTube science communication gender gap: A sentiment analysis

Amarasekara, Inoka; Grant, Will

Description

YouTube has become the second most popular web search engine (see Alexa.com) and the primary website for individuals and organisations to freely distribute video content. Popularity statistics indicate that Science, Technology, Engineering and Mathematics–related content is of significant interest to YouTube audiences, yet analysis of the 391 most popular science, engineering and mathematics–themed channels reveals a conspicuous absence of female communicators, with the hosts of just 32 of...[Show more]

CollectionsANU Research Publications
Date published: 2019
Type: Journal article
URI: http://hdl.handle.net/1885/197790
Source: Public Understanding of Science
DOI: 10.1177/0963662518786654

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