Showing leadership by not showing your face: an anonymous leadership effect
We examined experimentally whether a person unknown to potential followers could be seen as showing leadership. Based on the social identity analyses of leadership, we predicted that would-be leaders pursuing group-oriented goals would be seen as showing leadership to a greater degree when they were anonymous than when they were identified. We predicted this pattern would reverse when would-be leaders pursued personal, self-oriented goals. Support for this hypothesis was found for all but...[Show more]
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