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A spatial model analysing firms' decision on accessibility improvement

Wang, Wei


Firms can differentiate their products through improving their accessibilities so that it costs less for the consumers to collect information on firms' products. In this way, firms' products become more attractive to the consumers and thus more demand will be generated. However, this improvement requires a fair amount of investment from firms. This essay will use the spatial model, where two identical firms with fixed locations engage in a symmetric and simultaneous game, to analyse...[Show more]

CollectionsOpen Access Theses
Date published: 2014-10-31
Type: Thesis (Honours)


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