Firms can differentiate their products through improving their accessibilities so
that it costs less for the consumers to collect information on firms' products. In this
way, firms' products become more attractive to the consumers and thus more demand
will be generated. However, this improvement requires a fair amount of investment
from firms. This essay will use the spatial model, where two identical firms with fixed
locations engage in a symmetric and simultaneous game, to analyse...[Show more]
Items in Open Research are protected by copyright, with all rights reserved, unless otherwise indicated.