Van Rooy, Dirk; Wood, Ian; Tran, Eric
We propose a novel agent-based implementation of Festinger’s social comparison theory (SCT). The social comparison model (SCM) consists of connectionist networks that simu- late agent-level social comparison processes. Agent networks are combined into an adap- tive network structure that is shaped by social comparisons between individual agents. Simulations show how the SCM produces behavior consistent with the empirical litera- ture on group dynamics. In addition, experimental results are...[Show more]
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