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Asymmetries in responses to attitude statements: the example of "zero-sum" beliefs

Smithson, Michael; Shou, Yiyun


While much has been written about the consequences of zero-sum (or fixed-pie) beliefs, their measurement has received almost no systematic attention. No researchers, to our awareness, have examined the question of whether the endorsement of a zero-sum-like proposition depends on how the proposition is formed. This paper focuses on this issue, which may also apply to the measurement of other attitudes. Zero-sum statements have a form such as "The more of resource X for consumer A, the less of...[Show more]

CollectionsANU Research Publications
Date published: 2016-06-29
Type: Journal article
Source: Frontiers in psychology
DOI: 10.3389/fpsyg.2016.00984


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