Indigenous peoples, tobacco use and the role of the commercial tobacco industry

dc.contributor.authorMaddox, Raglanen
dc.contributor.authorWhop, Lisa J.en
dc.date.accessioned2026-01-23T07:41:20Z
dc.date.available2026-01-23T07:41:20Z
dc.date.issued2024-11-26en
dc.description.sponsorshipAdvertising has appropriated and used Indigenous imagery targeted toward Indigenous peoples. In the United States, R.J. Reynolds markets and profits from selling Natural American Spirit (Figure 1A ), which uses Indigenous imagery and misleading packaging, creating false perceptions that ‘organic’ or ‘natural’ cigarettes are less harmful. In the 1980s, tobacco company WD & HO Wills ran advertising in Australia with the slogan ‘Get your own black’. In the 1990s, Winfield advertisements depicted an Aboriginal man playing a didgeridoo with the slogan ‘Australians' answer to the peace pipe’. More recently, Philip Morris International (PMI) sold cigarettes in Israel labelled ‘Māori Mix’ and contacted Aboriginal organizations to promote e‐cigarettes (Figure 1B ). Additionally, the Centre for Research Excellence: Indigenous Sovereignty and Smoking (COREISS) was established with funding from the PMI‐funded Foundation for a Smokefree World funded. COREISS has opposed public health initiatives, including the Smokefree Aotearoa 2025 Action Plan and restrictions on smoking in cars with children. The Director of COREISS addressed the New Zealand Health Select Committee regarding proposed legislation to ban smoking in cars with children in 2019, stating: L.J.W. was supported by an NHMRC Investigator Grant (grant number: 2009380).en
dc.description.statusPeer-revieweden
dc.format.extent4en
dc.identifier.issn1323-7799en
dc.identifier.otherPubMed:39658514en
dc.identifier.otherORCID:/0000-0003-4816-2933/work/202971022en
dc.identifier.otherORCID:/0000-0002-2770-0686/work/202973808en
dc.identifier.scopus85211380588en
dc.identifier.urihttps://hdl.handle.net/1885/733804867
dc.language.isoenen
dc.provenanceThis is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited.en
dc.rights© 2024 The Author(s).en
dc.sourceRespirologyen
dc.subjectindigenousen
dc.subjectsmoking cessationen
dc.subjecttobaccoen
dc.subjecttobacco controlen
dc.subjecttobacco industryen
dc.titleIndigenous peoples, tobacco use and the role of the commercial tobacco industryen
dc.typeCommentaryen
dspace.entity.typePublicationen
local.bibliographicCitation.lastpage24en
local.bibliographicCitation.startpage21en
local.contributor.affiliationMaddox, Raglan; National Centre for Epidemiology and Population Health, ANU College of Law, Governance and Policy, The Australian National Universityen
local.contributor.affiliationWhop, Lisa J.; National Centre for Epidemiology and Population Health, ANU College of Law, Governance and Policy, The Australian National Universityen
local.identifier.citationvolume30en
local.identifier.doi10.1111/resp.14869en
local.identifier.pure3606decf-46de-4d2d-8e1c-fdbff13e6925en
local.identifier.urlhttps://www.scopus.com/pages/publications/85211380588en
local.type.statusPublisheden

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