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Browsing by Author Morrison, Pamela

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A cross-national investigation into the Marketing Department's Influence Within the Firm: Toward Initial Empirical Generalizations

Author(s)Verhoef, Peter C.; Leeflang, Peter S.H.; Reiner, Jochen, et al
TypeJournal article
Date Published2011
Date Created-

The influence of expectations on airline stakeholders' beliefs, attitudes and behavioural intentions

Author(s)Tan, Lina; Roberts, John; Morrison, Pamela
TypeConference paper
Date Published2013
Date CreatedJune 4-7 2014
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